Psychology

The Power of Habit

Charles Duhigg · 2012

Lindy Score

8,023·Classic

14 yrs

Age

6

Endorsers

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Why it endured

Why we do what we do — and how to change it. Duhigg reveals the neurological loop at the heart of every habit and shows how individuals, companies, and societies can transform themselves by understanding the cue-routine-reward cycle. The definitive popular science book on behavior change.

What they're saying

6 people recommend this book

Tony RobbinsLife coach & author

Understanding habit loops changed my entire coaching practice. Duhigg's research is the foundation of behavioral change.

Podcast

Simon SinekAuthor & speaker

The Power of Habit explains why organizations and individuals get stuck — and how to break free.

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Nir EyalAuthor (Hooked, Indistractable)

Duhigg's habit loop framework is foundational to understanding behavioral design. Everything I wrote in Hooked builds on his research.

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Mark ZuckerbergCEO of Meta

A great book about why habits form and how they can be changed — essential for anyone building products.

A Year of Books

Naval RavikantEntrepreneur & philosopher

I also recently finished The Power of Habit, or close to finish as I get. That one was interesting, not because of its content necessarily, but because it’s good for me to always keep on top of mind how powerful my habits are. Humans are basically habit machines.

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