N
Nir Eyal
Author (Hooked, Indistractable)
Author of Hooked — the definitive book on how technology companies build habit-forming products — and Indistractable, its practical antidote. His reading bridges behavioral psychology, technology design, and philosophy of mind.
@nireyal2
Timeless books
11,068
Avg Lindy score
15 yrs old
Oldest book
Lindy Verified· 2 books
Stood the test of time — old, widely published, and repeatedly endorsed
“Thinking Fast and Slow is the foundation of behavioral design. Everything Kahneman discovered applies to product development.”
“Duhigg's habit loop framework is foundational to understanding behavioral design. Everything I wrote in Hooked builds on his research.”